Custom Website Design

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Let's take your website from:

A strategic and unique design that captures the attention of your *dream* clients

You're ready for....

A polished and professional website, designed for connection AND conversion

A design pro who can help you nail the strategy AND the design so you stand out from the crowd and finally move your business forward

I'm so glad you're here!

It's not the sexiest part of a design project, but the website magic doesn't happen without a detailed plan and clear communication from the start. I guide you through the prep work and set up schedule for deliverables so you'll always know what's happening next and and you can count on your website being finished on time. My clients LOVE my structured process!

I make the process easy

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I only work with a few clients per quarter. That means I can spend time getting to know your unique vibe and values so I can create a website that represents you in a way that attracts your dream clients and makes them feel right at home before you even say a word. 

I focus on connection

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Your high-converting website starts with a clear understanding of your goals, your offers, and your content. I'll help you untangle even the most complicated ideas to build a website structure that guides your clients to the solution they're looking for.

We start with strategy

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Here's what's special about the custom design process:

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- Vickie Dickson - Human Design Expert

I freaking love my website. It brings me paid clients and business every single week. #truestory  I think you're the most amazing web designer I've ever met - and I mean that!

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Jocelyne Pare - Business Strategist & Educator

WOW Carissa!, I mean I am kinda speechless! My feedback is that its amazing!! Even the wording! You get me! I love the overall layout and feel.

- Lindsay Stockall - Boutique Marketing Agency Owner

Your skill set was incredible - and the end product is an absolute knockout. It totally levels up my brand and will help me attract my ideal client while positioning my business as a top service provider.

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- Lauren Van Mullem - Ethical Copywriter

I'm obsessed with my website. It's SO beautiful. It makes me excited about my business every time I see it, and I'm going to feel so proud to show it to people. I'm also excited about how much easier it is for my clients to use.

What clients say

Here's how the process works:

Lock in your spot

Choose a start date on my calendar and pay a deposit of $500 to hold your spot.

Onboarding and prep work

As soon as you pay your deposit, I'll send out an onboarding package with everything you need to know to be ready for your design project.

You get:
  • Website prep checklist
  • Photo guide
  • Copy guide
  • Website style survey

Your prep work needs to be submitted before our project kick-off meeting, including your style survey, your website copy, and your photos.

Optional

If you have questions or get stuck with your prep work, you can book a 20 minute check-in call with me.

Week 1

Project Kickoff Meeting
Purpose:
  • Collaborate on website style direction
  • Sign off on website structure

Agenda:
  • Review your website goals and vision
  • Go through your website inspiration and collaborate to come up with a style direction for your website…. (I’ll show you some options and ideas based on your prep work, and help you decide what will work best)
  • Confirm your site structure… ie/ agree on which pages we’re including in your website project
Sign Contract
I send out the contract at this point (rather than when you book) because it's based on the site structure & number of pages in the project.

Week 2

Style Meeting
Purpose:
  • Sign off on style direction for website

Agenda:
  • I’ll present 2 homepage mockups - each with a distinct style
  • You choose which you like best!
  • I’ll help you decide if you’re not sure - don't worry - most of my clients find it very easy to decide between the 2 options.
First Payment
Now that you've confirmed your style choices, you’re ready to proceed with the full design. I’ll send an invoice for ½ of the price of your design (minus your deposit).
Optional off-ramp
If for some reason you get to this point and decide not to proceed with the project, this is where you can opt out. Your deposit covered the work up to this point, and you won't have any further payments.
Review & Revisions
Yay! You finally get to see your full website! This part of the process goes quickly… Most of my clients are surprised that they only have a few minor revision requests at this point. That’s the beauty of collaborating early in the design process. 
Here's how it works: 
  • I’ll send you a preview link for your new website along with a video walkthrough to explain design choices and point out any special features
  • You'll record a loom video to share your feedback and explain any revision requests you may have.
  • I’ll make a checklist of all your requests and we’ll address each request over the next few days

Site Build
The full site build usually takes about 2 weeks. Don’t expect to hear from me during this phase… but know that I’m working away in the background and if I have any questions, I’ll reach out by email.

Weeks 3 - 6

Final Payment & Site Transfer
I’ll send your invoice for final payment, and as soon as that’s received I’ll transfer your design into your Showit account
I’ll take care of the technical launch details (like connecting your url)... and when you’re ready, you can hit publish and celebrate your new website!!!

Post launch Support

I'm here to help!

You get 4 weeks of priority email support as you get to know your new site.

Send me a question and I’ll respond with a video to show you what to do, or I’ll pop into your site if I need to fix something myself.

Ready to get started?

Lock in your spot

Choose a start date on my calendar and pay a deposit of $500 to hold your spot.

Onboarding and prep work

As soon as you pay your deposit, I'll send out an onboarding package with everything you need to know to be ready for your design project.

You get:
  • Website prep checklist
  • Photo guide
  • Copy guide
  • Website style survey

Your prep work needs to be submitted before our project kick-off meeting, including your style survey, your website copy, and your photos.

Optional

If you have questions or get stuck with your prep work, you can book a 20 minute check-in call with me.

Week 1

Project Kickoff Meeting
Purpose:
  • Collaborate on website style direction
  • Sign off on website structure

Agenda:
  • Review your website goals and vision
  • Go through your website inspiration and collaborate to come up with a style direction for your website…. (I’ll show you some options and ideas based on your prep work, and help you decide what will work best)
  • Confirm your site structure… ie/ agree on which pages we’re including in your website project
Sign Contract
I send out the contract at this point (rather than when you book) because it's based on the site structure & number of pages in the project.

Week 2

Style Meeting
Purpose:
  • Sign off on style direction for website

Agenda:
  • I’ll present 2 homepage mockups - each with a distinct style
  • You choose which you like best!
  • I’ll help you decide if you’re not sure - don't worry - most of my clients find it very easy to decide between the 2 options.
First Payment
Now that you've confirmed your style choices, you’re ready to proceed with the full design. I’ll send an invoice for ½ of the price of your design (minus your deposit).
Emergency off-ramp
If for some reason you get to this point and decide not to proceed with the project, this is where you can opt out. Your deposit covered the work up to this point, and you won't have any further payments.

Weeks 3 - 6

Site Build
The full site build usually takes about 2 weeks. Don’t expect to hear from me during this phase… but know that I’m working away in the background and if I have any questions, I’ll reach out by email.

Review & Revisions
Yay! You finally get to see your full website! This part of the process goes quickly… Most of my clients are surprised that they only have a few minor revision requests at this point. That’s the beauty of collaborating early in the design process. 
Here's how it works: 
  • I’ll send you a preview link for your new website along with a video walkthrough to explain design choices and point out any special features
  • You'll record a loom video to share your feedback and explain any revision requests you may have.
  • I’ll make a checklist of all your requests and we’ll address each request over the next few days
Final Payment & Site Transfer
  • I’ll send your invoice for final payment, and as soon as that’s received I’ll transfer your design into your Showit account
  • I’ll take care of the technical launch details (like connecting your url)... and when you’re ready, you can hit publish and celebrate your new website!!!

Post launch Support

I'm here to help!

You get 4 weeks of priority email support as you get to know your new site.

Send me a question and I’ll respond with a video to show you what to do, or I’ll pop into your site if I need to fix something myself.

Ready to get started?

$2800

4-page site

Pricing? I do that a bit differently too.

* Prices are in USD     
* Are you Canadian??? Me too! 🍁
Let me know and I'll invoice you in CAD

* Prices are in USD      * Are you Canadian??? Me too! 🍁 Let me know and I'll invoice you in CAD

You pay $500 up front to hold your spot, and then your final price will depend on the number of pages we design for your website. Here's the pricing break-down:
  • $700 per page for pages less than 1000 words of copy
  • $1000 per page for 1000+ words
  • $1000 for blog or podcast setup
  • $350 per landing page

Pricing is by page - no proposals, no surprises.

  • Contact, IG Links, Coming Soon, 404, Legal, Site Credit

These pages are always included for free

Examples

  • HOME ($700)
  • ABOUT ($700)
  • SERVICE 1 ($700)
  • SERVICE 2 ($700)
  • plus the free pages listed above

$4100

4-page site with sales page & Blog

  • HOME ($700)
  • ABOUT ($700)
  • SERVICES ($700)
  • SALES PAGE ($1000)
  • BLOG ($1000)
  • plus the free pages listed above
Easy, right?
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Jody Geddes - Actor and Educator

"You have a gift for helping people feel empowered to make choices about what they want while also offering your expertise to inform decisions. This made the process feel welcoming, productive and collaborative."

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- Leetah - Montessori Guide

I really appreciate how you listened to me and my preferences and took them into consideration, without ego or being offended. I felt really heard by you. Thank you so much. I really appreciate you and your beautiful work!

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- Zuza Engler - Conscious Movement & Somatics Leader

 I had *the* best tech/graphics experience of my entire life –which is its own kind of healing for the place in me traumatized by past experiences of hiring so many wrong people. She is responsive, fun, caring, and incredibly generous. 

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- Vickie Dickson - Human Design Expert

I love how you got to know me and my business. When you delivered the draft - it was like coming home to myself in website form. It just all fit and came together beautifully - because you took the time to KNOW me.

What clients say

Questions?
I have answers:

How long does the website design process take?

It takes from 6 weeks from your project start date to deliver your new website. 

What if i need help after my new website launches?

Your website design includes 4 weeks of priority email support.

Will I be able to update my own website?

Yes! Most of my clients find Showit very intuitive to learn, and the support from Showit is amazing. And if you get stuck, send me an email and I'll help you out!

What platforms do you design on?

I design exclusively on the Showit platform. It offers the best mix of powerful SEO capabilities along with total design freedom.

How much input do I get in the design process?

My website design process is very collaborative. You get to provide input at several steps along the way.

Do I need custom photography?

I 100% recommend investing in professional brand photography. If you are upgrading to a professional website, then custom photography really elevates the quality of your website. I'll provide a list of the photos you'll need.

Do you write the website copy?

I provide copy outlines to guide you through the process of writing the copy you need. I also provide light copy edits to make sure the writing fits the design. If you would like help from a copywriter, I can recommend a pro!

Is SEO included?

Yes - I handle all of the basic SEO settings required to set your website up for success. 

Will my website be optimized for mobile?

Yes! Your website will be mobile-optimized and look gorgeous on any device.

Still wondering if custom design is the right choice for you?

👇 My clients go from 👇

Spending countless hours tinkering with their DIY site

to finally checking 'redesign website' off their list.

Getting lost in the confusion of ever-changing trends

to embracing a design that’s authentic and timeless.

Feeling embarrassed to even share their website link

to filling up their calendars with soul-mate-level clients.

Want to chat with me before you book your custom design?