The number one thing that will make potential clients leave your website is CONFUSION. I’m going to walk you through a hypothetical coaching website to show you what I mean. (This fake website is a conglomeration of mistakes I see ALL THE TIME.) Here we go… 3 things that make your site confusing and cost […]

Wondering where to start when it comes to building a connection with your ideal client? Here are three types of content you need to include on your website. Testimonials or other social proof Number one, you should have some social proof. This is usually testimonials from your clients about the results they have seen from […]

Photos are one of the MOST important parts of designing a gorgeous professional website. But it might be hard to know exactly what you need. These are the 4 types of photos I recommend for every site I design. Friendly, smiling headshot Number one, you need to have at least one good headshot photo. Make […]

One of the biggest misconceptions out there is that you don’t need a professionally designed website to run your business, or even worse, you don’t need a website at all. I cringe so hard when I hear people say that they run their business from Instagram or Facebook and they really don’t need a website […]

You know what I love? When people use script font effectively on their website. You know what’s the worst? When people screw up the script font and it accidentally makes their website look super tacky and DIY. Here are 3 rules for keeping your script font classy. Use script font sparingly Please stop using script […]

So – you designed your own website and you don’t want it to look DIY. Cool, cool, cool. Here are 3 mistakes to check for… You left out your name You know what’s super annoying? Scanning through a whole page looking for somebody’s actual name. People make this mistake all the time! Go check your […]

I get it – there are SO many choices out there when it comes to email marketing platforms. Ask around and you’ll get a bunch of different opinions. It can all get a bit confusing. Let me try make it easy for you by comparing 3 popular choices. I have a clear favorite, but it’s […]

People come to your website to decide if they want to work with you, and your website’s ONE JOB is to tell them YES! Your website is the home base for your business, but it isn’t meant to do all the things. Your website isn’t a digital journal telling everything about you and your business. […]